The place for a true Provincetown T-shirt (and lots of other Provincetown items) is Hook, Provincetown. Wander into the long narrow shop on Commercial Street and you will find t-shirts, hoodies, some kids’ clothes, mugs, coasters, tiles, greeting cards, magnets…all designed in Provincetown, printed in Provincetown, all featuring this quirky, beautiful, colorful spit of land. They’re printed on an ultra-soft cotton blend by Next Level, and won’t shrink or wrinkle.

And did I mention the whole local thing? There’s an entire line of Miss Richfield 1981 merch available here and Airotic T’s, too. The images on the clothing are fun and reflect local elements, like the best-selling lobster and octopus, or the Ptown Crew…They’re designed here, printed here, sold here. (But if you’re not here, you can check them out online and get free shipping.) So definitely wander in.

Hook, Provincetown
301 Commercial St.